Sync.up is a concept created by UX Design bootcamp class through General Assembly. My task was to identify a problem people face with staying connected across time zones and geographical boundaries. When interviewing individuals who have family and friends in different states, I couldn't find any real issues with the apps, calling or texting that they use today. I then realized through the recordings that social people need a way to find affordable flights that fit their friends and families busy schedule because they want face to face interactions while saving money. It wasn't about the currently efficient apps like Skype, Facetime and Google Hangouts.
My Role: Research, Interviewing, Affinity Mapping, Personas, User Flows, Wireframing, Prototyping, UI Design, Icons, Illustrations